Keeping copy in the best of health. As Senior Copywriter,
I write, proofread, and edit content for the website, social media, email, out of home, and print materials
for Orlando Health’s award-winning hospitals and clinics.
Seminole County Awareness Campaign
This campaign was developed to spread awareness of Orlando Health’s presence in Seminole County.
Deliverables include an overall campaign message, microsite, billboards, hospital screens and signage, and an escalator wrap.
Don’t Let the Flu Get You Campaign
This campaign was engineered to inspire people to go get the flu shot.
Deliverables include a landing page, a radio spot, and paid digital ads.
#30ReasonsToChoose Campaign
The goal of this campaign was to celebrate the 30 years anniversary of Arnold Palmer Children’s Hospital.
Deliverables include a landing page that revealed a new reason to choose the hospital every day for the month
of September, plus social media support, billboards, and digital ads.
I Choose Campaign
Read it on Orlando Health’s website here.